Casino Backoffice System

Online Casino Management Platform

Our casino platform was specifically designed with full control over operations in mind, so operators can focus on what they do best: running profitable gambling venues.

You can collect, store, and manage any data, which allows you to offer what your players want in terms of products, promotions, and services. You’ll have business admin and management tasks available, including customer relationship management (CRM). We make it easy for you to track customers, manage any of the marketing, customer support, and VIP services.

We provide flexible customized services for individual client needs, helping you to grow an existing gambling business or support the launch of a new online casino from scratch.

Player Control

The Players Control portion of your online casino keeps you licensed and offers players tools to review their playing time and financials.

  • Contact information
  • Gaming history
  • Financial data
  • Communication log

Wallet and Cashier

At GSoft, we integrate a functional cashier front end, allowing your customers a wide variety of trusted and secure banking options. Your players can pay with credit cards, debit cards, e-wallets, cryptocurrencies, Interac, wire transfers, and more. Cashier and risk management tools monitor all transactions, so issues are found quickly and resolutions are available before they escalate.

Players can easily access their wallet or cashier at the casino. It’s visibly easy to find and made easy no matter what payment method they choose. Our payment processing is fast and high quality so it’s seamless for players to deposit and withdraw funds. Payment processing at a casino is the ability to process monetary transactions using the highest security encryption technology.

+60 Game Providers

+6000 Games

Multilingual

Multi Currency

Lobby Content Management

1

When we develop your online casino, the API integration will add all the games into a single Casino lobby. This can be tailored to your brand and provides players with easy navigation through category tabs and search options. The casino lobby is also made easy and optimized to be used on your players’ mobile devices.
2

The navigation tools can include features like a search bar so players can search for their favorite titles. We will add games and announce new releases. Lobby content management makes it easy for your players to sift through the games you offer.
3

Your games will be well organized with each game type being separated so players can quickly access table games, video slots, games based on features like Drop & Wins, and much more. The lobby content management can be made to your specifications to cater to your players. There are template designs you can choose, which are customizable to your preferences. This can be used on existing or new online casinos. Your players will be able to get to the games they like the most easily, which keeps them engaged. Easy navigation and search features are an important part for an online casinos’ success.
4

Players can easily access their wallet or cashier at the casino. It’s visibly easy to find and made easy no matter what payment method they choose. Our payment processing is fast and high quality so it’s seamless for players to deposit and withdraw funds. Payment processing at a casino is the ability to process monetary transactions using the highest security encryption technology.

Bonus Management

Bonus management is a vital part of your marketing strategy when running an online casino. We can curate welcome bonuses that attract new players and provide ongoing bonuses to keep them engaged. It serves two important goals of your marketing strategy:

Acquisition – Draws players to register and deposit.

Retention – Creates loyalty and keeps players coming back to your online casino.

We provide rewarding promotions that attract new and existing players to help your casino stand out above your competition who are offering a similar experience. If you’re starting a new casino and looking for innovative ways to enhance your marketing strategy, the right bonuses can help your casino succeed. At GSoft, we explore the main bonus types offered and analyze how successful these offerings are, making adjustment as needed.

Integration with CRM

Customer Relationship Management (CRM) is software that allows you to manage the contact you have with your customers. It lets you know what each customer’s preferences are. When you know these preferences, you can integrate this information into how you market and what promotions you offer. CRM is a powerful tool that allows you to create an optimized marketing strategy, giving players what they want. When you appeal to your customers’ needs, you keep them returning to your casino and spending for higher profits.

Affiliation System

Casino affiliate systems manage your program and is the most common way of marketing for online casinos. With so many new online casinos being launched, it’s important to use the top methods of marketing. Third party partners who are experts in marketing can help draw potential new players to your site. GSoft’s affiliate system tracks and manages your affiliate program and allows you to gain control over affiliate partnerships.

We offer flexible, easy affiliate systems that are integrated into the casino software. We provide you with effective tools that work with your preferences, helping you to achieve the best results with your affiliate marketing strategies.

+60 Game Providers

Multilingual

+6000 Games

Multi Currency

Live Chat

Live chat is important to players as it allows them to instantly get the help they need. It is the top choice for communicating with players, offering immediate assistance.

–  24/7 Support
–  Multilingual
–  List Item #3

Reports

In the back end of your casino, you’ll have a wide view of how your casino is performing through a variety of reports. You can view details statistics for incoming cash, costs, bets, and players in real time.

–  Games Performance Insights
–  Accounting reports
–  Deposits and Financial Reports